The Comic is a beverage company creating cool and unique drinks that will make you crack up.
For this beverage packaging project, I designed three different labels for three different kinds of drinks: beer, energy drink, and cold brew. The packaging style is meant to cater for geeks or cool people. Like the company name, I took inspiration from comic books.
Marketing and Advertisement
THE ORIGIN & INSPIRATION
GOALS:
1. Create a made-up beverage company - including the entire branding, logo, company embodiment
2. Create packaging for 3 different kinds of drinks: cold brew, energy drink, & beer
3. Create marketing assets for a magazine and on social media
SKILLS:
- Branding (logo design, identity)
- Layout and typography
- Packaging design
- Adobe creative suite (Photoshop, Illustrator, InDesign)
- Print design
- Illustration (digital drawing)
- Written communication
